INCREASE "HIDAYAH" GINGER PRODUCTION THROUGH INSTAGRAM BRANDING AT DLANGGU MOJOKERTO HIGH SCHOOL

Introduction: "Hidayah" ginger production during the Covid pandemic era has decreased. Instagram is currently a social media that influences product sales. The purpose of this community service to increase “Hidayah” through branding with feed and reel updates about Hidayah products. Methods: This uses pre post-tests one-group design. variable measured knowledge which post-tests. training activity aimed at students SMA AL Dlanggu Mojokerto. population in study amounted 20 people. data analysis using SPSS see frequency distribution. Results: results achieved are High School can do Instagram, by creating feeds reels activities promote products so sales increase. In building branding, ability must be acquired developed being able create accounts, interesting content process Conclusion: Branding introduce wider an account as branding.